Program

This year’s main conference (October 22–23) features speakers you’ll love and the topics you want. Add the AI Focus Day (October 24) to your pass for three full days of advanced learning and networking with new friends.

Schedule: You can expect each day of Button 2025 to begin around 8:30 a.m. CDT (UTC-5), with programming ending between 5:00 and 6:45 p.m., depending on the day. Final times will be announced in late May, but rest assured, all sessions will be recorded and available to watch on demand through October 2026.

Main conference

October 22–23
Aaron Ruby

Senior Content Designer, Content Ops AI Automation & Tooling, Atlassian

Torrey Podmajersky

President, Catbird Content

Jas Deogan

UX and Content Design Leader, Consultant

Andrew Stein

Content Design Leader, Consultant

We’re still adding a few more sessions to the main conference lineup to reflect the latest ideas and conversations in content design. Stay tuned!

AI Focus Day

October 24

Full program coming soon! We’re still finalizing more sessions to make sure they reflect the most current and relevant conversations happening in content and AI. Learn more about AI Focus Day

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