About Button

Last year’s inaugural event drew rave reviews from attendees! This year, we can’t wait to tackle the latest content design topics with leading experts and exciting new voices. Here’s what you need to know about Button 2021.

Button is a conference about content design.

Button features topics specifically focused on content design, UX writing, and product content strategy. We carefully curate the Button program from hundreds of talk proposals to ensure you’re getting the best ideas, insights, how-tos, and inspiration.

See this year’s program

Button speakers set the standards for our industry.

The speakers you’ll hear from are folks leading the conversation in content design. Some are from companies you admire. Some you’ve never heard of (but will be glad you did!).

Speakers come from these companies and more:


Button is an event where everyone is welcome.

We’re committed to making Button a friendly, welcoming conference that's accessible to everyone and ensures every attendee feels safe and included. Read the Button code of conduct and learn about the Button Equity Scholarship.

Button is virtual this year—and here’s what that looks like.

If there’s one thing we learned from virtual events last year, it’s that they don’t have to suck. Button 2020 attendees were blown away by how engaged and connected they felt through Slack, small-group discussions, live speaker Q&A, watch parties, and so much more.

Attendees will receive:

  • Full access to three days of our live online broadcast
  • Exclusive membership to the Confab 2021 Slack community
  • Live speaker Q&A sessions with some of the brightest minds in content strategy
  • Small-group discussions to connect with new friendly faces
  • A full year of unlimited access to the on-demand video library

Get registration info

What else can we tell you?

We want you to know all there is to know about Button. If we’ve missed something, please contact us so we can get your questions answered.

“Button offers the best lineup possible in the field of product content strategy and design. Bravo!”– Ghada Kandil, Fikrbayan
“This is the most amazing conference I’ve ever been to.” – Laura Veneskey

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