Lily leads content design for DoorDash’s rapidly growing ads business. At DoorDash, she drives A/B content testing to improve the user experience, reinforce content guidelines and standards, and build a library of learnings that can be used by all. She’s also co-building a 0→1 internal content tool to make content creation faster and more streamlined. Outside of work, she enjoys the stillness of yin yoga, the playful chaos of her young girls, and maximizing outdoor time.