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Content designers are usually left to make the call on when their work is ready. But the creative process is a fluid thing—how can you tell when something is done? Not every project deserves the same attention to detail.

Getting something to good enough is not about reducing quality, it’s about focusing on what matters. This session will explore how to evaluate your work against the goals of a project and get it good enough to go, so you can move on to the next thing.

In this session, you’ll learn:

• Which questions to ask to scope a project’s content needs
• How to create quality criteria in line with the audience and objective
• How to create a checklist to evaluate content so you can tell when it’s good enough
• What takes content from good to great (and when a project deserves it)