Emily has worked with digital content for 10+ years, shifting from marketing copywriting and content strategy to UX writing and content design. She founded the UX writing practice at Peapod Digital Labs (the e-commerce provider for grocery brands such as Stop & Shop) before joining the content design team at Upwork. There, she helped shape the practice by creating product content guidelines and spearheading product-wide rewrites. She is now a senior content designer at Mozilla. Her favorite parts of content design are diagramming and untangling messes, collaborative problem-solving, and connecting the dots between projects and opportunities across an organization.