You’ve done a huge amount of work to create a solid, actionable content strategy. You get a good response initially. And then…your work and your plans die on the vine. Why? Because you are trying to introduce clarity into an unstable environment: the misaligned minds of executive teams.
Hidden exec-level chaos all but ensures your work won’t see the light of day. As a strategist, you have all the tools it takes to help the exec team help you, but first you have to understand why executive alignment is hard and what you can do to make it happen.
In this session, we’ll ask:
You’ve done a huge amount of work to create a solid, actionable content strategy. You get a good response initially. And then…your work and your plans die on the vine. Why? Because you are trying to introduce clarity into an unstable environment: the misaligned minds of executive teams.
Hidden exec-level chaos all but ensures your work won’t see the light of day. As a strategist, you have all the tools it takes to help the exec team help you, but first you have to understand why executive alignment is hard and what you can do to make it happen.
In this session, we’ll ask:
Get event updates and special offers, right in your inbox.