On-demand library talk

A single word can break your service

As UX folks, we tend to agonize over every word. Are we being overly dramatic, or does each word choice truly matter? When it comes to service design, the answer is: Yes.

Find out why specific language is so critical to successful service. In this session, Sarah will cover:

  • How content and service design work together
  • How a single word can make or break your service (with real-world examples)
  • How to use specialist terms without breaking the internet
  • How to show an organization that their publishing process is breaking their series and their teams

A single word can break your service

As UX folks, we tend to agonize over every word. Are we being overly dramatic, or does each word choice truly matter? When it comes to service design, the answer is: Yes.

Find out why specific language is so critical to successful service. In this session, Sarah will cover:

  • How content and service design work together
  • How a single word can make or break your service (with real-world examples)
  • How to use specialist terms without breaking the internet
  • How to show an organization that their publishing process is breaking their series and their teams
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